Joe Coulombe
Author
Language
English
Description
Build an iconic shopping experience that your customers love-and a work environment that your employees love being a part of-using this blueprint from Trader Joe's visionary founder, Joe Coulombe.
Infuse your organization with a distinct personality and culture that draws customers in a way that simply competing on price cannot.
Joe Coulombe founded what would become Trader Joe's in the late 1960s and helped shape it into the beloved, quirky food...
Author
Language
English
Description
The founder of Trader Joe's, a successful chain of grocery stores, provides a blueprint of how to build an enterprise by challenging the status quo and rethinking all aspects of doing business, from creating the work environment that employees want to be part of to finding a niche of loyal customers sharing your values and passions.
Author
Pub. Date
[2021]
Edition
Unabridged.
Language
English
Description
Build an iconic shopping experience that customers love--and a work environment that employees love being a part of--using this blueprint from Trader Joe's visionary founder, Joe Coulombe.
"In Becoming Trader Joe, Joe shares the lessons he learned by challenging the status quo and rethinking the way a business operates--from bringing in unusual products from around the world and promoting them in the Fearless Flyer, to giving his stores a tiki theme...
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